Nha Trang is a beach city with unique and diverse culture and beautiful landscape. These features are believed to be the favorable conditions for the city to organize outdoor cultural spectacles to attract more tourists.
Nha Trang is a beach city with unique and diverse culture and beautiful landscape. These features are believed to be the favorable conditions for the city to organize outdoor cultural spectacles to attract more tourists.
Outdoor spectacle is a popular form of entertainment to increase the number of visitors in many countries over the world in the last two decades. There have also been some outdoor spectacles held in Vietnam, such as the Quintessence of Tonkin and Hoi An Memories. These extravaganzas amazed the spectators with their scale, splendid backdrop and the interesting stories of local culture and history they tell.
Song writer Hinh Phuoc Lien said that Khanh Hoa in general and Nha Trang in particular have favorable conditions to build outdoor performing-art venues. The indigenous cultural characteristics of Vietnamese ethnic communities, traditional art forms, history of establishment and development of Khanh Hoa – the land of aloe wood, daily activities of Khanh Hoa people, especially people living in coastal areas and on islands, four local cultural heritages (Ponagar Temple, Whale Worshipping Ceremony, Tomb-Leaving Ritual of Raglai people, and the art of Bài Chòi) are among the outstanding features of Nha Trang, Khanh Hoa which are the interesting subjects to be reflected and depicted in the shows.
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One of the outstanding advantages of Nha Trang to hold outdoor cultural spectacles is the city’s stunning beach. An open-air show performed on the sea stage promises to impress, fascinate, and be enjoyed by audiences of all ages. Besides, Nha Trang has been known as an attracting destination for many domestic and international travelers. This is also regarded as a great advantage for the beach city to invest in a venue for outdoor spectacles.
An outdoor cultural spectacle requires a large sum of money invested in big stage (from some thousands to tens of thousands of square meters), in facilities and stage props. Hoi An Memories drew one million spectators within eight months. The investment of USD10 million contributes significantly in the success of this extravaganza. The organizers of the Quintessence of Tonkin also invested hundreds of billions of dong in this show. Each of these outdoor cultural spectacle features the performances of hundreds of artists and actors.
The other essential elements helping the outdoor cultural spectacles to be impressive and fascinating are the natural scenery, dazzling pyrotechnics, lighting special effects, and expressive choreography.
Outdoor cultural spectacle is regarded as an effective tourism product to boost Nha Trang’s visitor numbers and promote the local tourism and culture. The spectacles with intricate and informative performances of traditional art forms will offer the visitors from over the world an interesting chance to explore the culture and people in Nha Trang, Khanh Hoa in particular and Vietnam in general.
The tourism of Nha Trang, Khanh Hoa has strongly developed in recent years; however, the city still needs more cultural tourism products. If the city can attract investments for outdoor cultural spectacles, it will have a new attractive tourism product promising to promote the local culture and tourism effectively.
Giang Đinh
Translated by H.N
