An ATM card now enables users many transactions such as deposit, cash withdrawal, money transfer, top-up for cell-phone balance, power bill payment, air ticket payment and insurance payment. Especially, it can be used for Point of Sale (POS) purchases...
An ATM card now enables users many transactions such as deposit, cash withdrawal, money transfer, top-up for cell-phone balance, power bill payment, air ticket payment and insurance payment. Especially, it can be used for Point of Sale (POS) purchases.
In Nha Trang, points of sale (POS) now are mainly installed in supermarkets, malls and some service businesses. For example, Maximark Nha Trang has 24 POS machines of 5 banks, including BIDV, Vietinbank, Eximbank, Vietcombank and Sacombank.
Nguyen Lam Quoc Dung, in charge of the supermarket’s marketing, “Clients aren’t charged for payments via POS. Although we have to pay the fee, we still facilitate POS installation of banks in order to help our clients to do payments more convenient.”
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| POS payment in Maximark Nha Trang |
To encourage non-cash payment, banks are actively increasing POS installation as well as the number of card users and popularize convenient transactions via card.
At present, Agribank – Khanh Hoa Branch has more than 155,600 ATM cards in circulation and 365 POS terminals. In 2013, payment via POS of the bank reached VND125 billion, a 162% rise year-on-year. BIDV – Khanh Hoa Branch also achieved VND179 billion in payment via POS in 2013.
Starting POS installation since 2005, Eximbank – Nha Trang Branch has developed 120 POS terminals. In 2010, this bank received VND18 billion in payment via POS; and the figure rose to VND55 billion in 2013. The bank is researching mPOS (mobile point of sale), an ability for a customer transaction to be documented by a smartphone or tablet. The service is scheduled to be launched in end 2014. “To encourage POS payment, Eximbank often gives offers for card holders”, said Le Trung Thanh, Customer Service Manager of Eximbank – Nha Trang Branch.
According to Director of the State Bank – Khanh Hoa Branch Doan Vinh Tuong, to forwarding POS payment requires comprehensive measures such as expanding POS network in supermarkets, shopping malls, distribution points, businesses and many other places. Especially, mPOS have to be developed and POS system needs to be improve more. Measures to stimulate users also should be done more.
T.T
