11:08, 31/08/2019

Moon cake market vibrant

Mid-Autumn Festival is coming. On many roads in Nha Trang city, there are booths selling moon cakes with different brands, kinds,  models, and  prices.
 

Mid-Autumn Festival is coming. On many roads in Nha Trang city, there are booths selling moon cakes with different brands, kinds,  models, and  prices.
 
This year, big brands like Khanh Hoa Salanganes Nest, Kinh Do, Dong Khanh, Bibica, etc. still make up large share of the moon cake market. In addition, some bakery brands like ABC, Hoa Hung, etc., and hotels like Yasaka, Vinpearl, etc. also launched their own products, giving customers more choices. The products have eye-catching designs, diverse types and different prices. Specifically, prices of normal baked cakes and sticky cakes weighing from 120g to 150g range from VND50,000 to VND70,000/cake. Cakes with more weight from 210g to 800g are priced from 85,000 to 800,000 VND each. Expensive cakes cost from VND1.1 to 2.5 million/box. In addition, there are also vegetarian and diet cakes with ingredients such as almond green beans, black sesame, green tea, lotus seeds, chia seeds ..., priced from VND65,000 to 80,000/cake.
 

 

Moon cake booths in Thai Nguyen Street, Nha Trang City
Moon cake booths in Thai Nguyen Street, Nha Trang City
 
This year, Khanh Hoa Sanest Moon Cake continues to launch new products to serve customers’ demand. Nguyen Thanh Hai - Director of Sanest Foods Factory said that in order to improve the quality and diversify the product categories, this year, the company added 3 new high-grade cakes, including cakes with salangane nest and lima bean, cakes with salangane nest and lotus seed, and cakes with salangane nest and cereals. Khanh Hoa Salangane Nests Company expects its cake production will have a 10% rise over last year.
 
Besides moon cakes of familiar brands, in recent years, handmade moon cakes are chosen. They are often sold on social sites. However, quality and safety of such products are difficult to control. A local named Nguyen Thi Cam, living in Nha Trang City, said, “Every Mid-autumn Festival, I buy a few boxes of moon cakes for many family and to give my relatives. My priority is cakes with reputable brands and clear information.”
 
According to a leader of the provincial Market Management Agency, the agency and the provincial departments have inspection teams to check food hygiene and safety at moon cake production and trading establishments, thereby promptly prevent violations of food safety and hygiene to ensure the health for consumers.
 
 
An Nhien
 
Translated by T.T