Taking place from May 12 to 15 at Yen Phi Park (Nha Trang City), the Khanh Hoa Agricultural Product Promotion Program and the Regional Specialty Fair 2022 was an opportunity for businesses, distributors and production facilities to introduce their products to consumers after a long period of difficulties due to the Covid-19 epidemic.
Taking place from May 12 to 15 at Yen Phi Park (Nha Trang City), the Khanh Hoa Agricultural Product Promotion Program and the Regional Specialty Fair 2022 was an opportunity for businesses, distributors and production facilities to introduce their products to consumers after a long period of difficulties due to the Covid-19 epidemic.
Wide range of featured products
Participating in the fair, Phu Hao HD private enterprise (from Hai Duong province) brought products from the Northwest region such as honey and mint flowers in Dong Van, Ha Giang, Ba Che yellow flower tea, Cao Bang bitter tea, Lao Cai white chrysanthemum tea, Tam That powder… Bui Van Hao - the owner of the business said: “This is the second time our company has participated in the regional specialty market in Khanh Hoa. After the first time our enterprise had brought Northwest products to participate in the fair in 2021, many consumers contacted us to buys the products and some became our partners. This time, after 4 days of displaying and selling products, our booth has attracted a large number of customers."
Participating in the Regional Specialty Fair for the first time, 3F clean food supermarket (in Nha Trang) introduced to consumers Global G.A.P clean vegetables grown at 3F Family Farm (in Dien Dong commune, Dien Khanh district) such as Lolo green lettuce, purple lettuce, Cristabel lettuce, tropical lettuce, Kale cabbage, Bekana cabbage... Tran Thi My An - an official of marketing and communication of 3F supermarket said: “Joining in the market, the supermarket wants to introduce to consumers clean agricultural products grown and processed by the supermarket itself. Many customers like new kinds of vegetable, so they say that they will come to the supermarket in the near future. It can be said that when participating in the fair, 3F aims to introduce quality products to consumers.”
Tran Thanh Hoa (Loc Tho ward, Nha Trang), a fair comer, said: “I have bought many typical products of different regions. The booths are arranged appropriately, the products have clear origin, and the prices are reasonable. I hope there will be more fairs like this in Nha Trang so that people can be introduced clean, fresh and safe products.”
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Place to connect trading
According to Do Thi Phuong Trang - Director of the provincial Industry and Trade Promotion Center, Khanh Hoa's agricultural product promotion program and regional specialty fair are a part of the province's 2022 trade promotion program chain. This is the second time the center has organized the fair and first time introduced the program to promote Khanh Hoa agricultural products to consumers inside and outside the province. In order to encourage and create conditions for organizations and businesses to participate, the organizers have supported 50% of the cost of renting business booths. Therefore, this fair has attracted more stalls than the first time held (in 2021). During 4 days, the fair has attracted thousands of people and tourists inside and outside the province.
The fair not only created favorable conditions for enterprises inside and outside the province to promote their brands, seek opportunities for production and business cooperation, but also was an opportunity for each locality and enterprise to introduce their special products and goods to consumers. In particular, this time, the fair took place together with the conference on connecting goods trade between Khanh Hoa and the central provinces with the Central Highlands. This activity opened up opportunities for businesses to approach many different customers. Here, a number of businesses and distributors have signed a memorandum of understanding in linking and consuming products.
This fair has attracted nearly 100 booths, displaying rural industrial products of 70 enterprises and production facilities of provinces Khanh Hoa, Dak Lak, Dak Nong, Gia Lai, Ninh Thuan, Hai Duong, Binh Dinh, Phu Yen, Da Nang, Quang Ngai…
| Dinh Van Thieu - Vice Chairman of Khanh Hoa Province People's Committee: The regional specialty fair 2022 is a practical solution, partly helping businesses, production and business establishments grasp the tastes of consumers, then have an appropriate production and business strategies, especially in the period when the economy is gradually recovering after the Covid-19 epidemic. This is also a practical activity to promote the campaign "Vietnamese people give priority to using Vietnamese goods" in the province... |
Khanh Ha
Translated by T.T
