Tourism is forecast to continue suffering many difficulties in 2021. Therefore, tourism businesses in Khanh Hoa have actively linked together to overcome difficulties.
Tourism is forecast to continue suffering many difficulties in 2021. Therefore, tourism businesses in Khanh Hoa have actively linked together to overcome difficulties.
Linking to stimulate tourism
According to the World Tourism Organization’s forecast, international tourism may only begin the recovery from the third quarter of 2021. However, to reach the figures of 2019, it takes between 2.5 to 4 years, depending on the Covid-19 epidemic control. Therefore, tourism experts say that in 2021, Vietnam tourism is still expecting mainly domestic tourists. The competition for domestic tourists is huge as the Central and Central Highlands has a lot of tourist attractions such as Hue, Quang Nam, Da Nang, Khanh Hoa, Lam Dong, Binh Thuan, etc.
After a difficult year of 2020 due to the Covid-19 epidemic, tourism business in Khanh Hoa are more aware of the association in stimulating tourism demand. In addition to the programs of each business, the tourism companies have actively linked to introduce domestic tourists a series of tours with the theme of Nha Trang - calling signs with unprecedented preferential prices. In addition to destinations such as Hoa Lan Island, I-resort mud baths, scuba diving in Hon Mun, visiting the scenic monuments of Nha Trang, the program also introduces many attractive products such as: Cruise on Nha Bay Equipped with Sealife yachts, Emperor yachts, Catamaran yachts; ATV and zipline off-road ride at Vietnam's largest adventure park - Kong Forest; golf experience at KN Golf Link Cam Ranh ... with very preferential prices.
Tran Minh Duc – the Deputy Director of Long Phu Tourist Joint Stock Company and Chairman of Khanh Hoa Travel Association shared, “This is a stimulus tourism link program with good prices, introducing most new tourism products of Nha Trang - Khanh Hoa in the form of an open tour with a very flexible time: 3 days 2 nights, 4 days 3 nights and 5 days 4 nights. With these tours, visitors can experience the hottest products of Khanh Hoa tourism with super low prices. In addition, tourists also can to enjoy cultural and artistic events held during the Lunar New Year Festival like national music programs, the human chess competition, Nha Trang - Khanh Hoa spring flower festival.
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Raising level
During the past time, Vinpearl Joint Stock Company, the leading business of Nha Trang - Khanh Hoa tourism, has actively overcome difficulties by launching attractive stimulus packages and building more new products. After introducing an upgraded version of the Tata Show at the end of 2020, Vinpearl stirred up the festive atmosphere with the magnificent Countdown Party on the island. Currently, the company has set a target to soon make Vinpearl Nha Trang to become a high-class tourist island of Vietnam and the region in terms of services, experiences and tourists. Vinpearl will expand the water park with a record area, add world-famous adventure games, launch the only infinity tourist diving boat in Vietnam, and open the famous Jjim Jil Bang spa system in Korean style and open the international shopping area...
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As the leading wing of Vietnam's tourism, Vinpearl is also accelerating the digital transformation in tourism activities. At the national tourism summarization, Le Khac Hiep - Vice Chairman of Vingroup said that, over the past two years, Vinpearl has promoted a comprehensive digital transformation in business, operation and guest experience. In 2020, Vinpearl has boosted sales on online channels and achieved a growth rate of 300%, and the 300% increase is expected to maintain in 2021. In 2021, Vinpearl continues enhancing interaction and experience for customers, perfecting digital platforms to increase guests' online experiences. In particular, the company will widely introduce to customers the Vinpearl Experience booking application, which has been successfully tested for loyal customers from May 2020 to shorten checking and booking time to under 2 minutes. In particular, the company will promote the application of AI and Big Data to measure the tastes and needs of tourists, thereby anticipating the trend and improving service quality and image of its brand in particular and of Vietnam tourism in general.
Talking to reporters, Nguyen Thi Le Thanh - Deputy Director of the Department of Tourism highly appreciated the proactive efforts of tourism businesses to overcome difficulties. She said that with the support of the state management agencies, Khanh Hoa tourism enterprises need to strengthen the cooperation under the motto "Link, act and develop" to create attractive products in terms of quality and price to lure customers. Hopefully, the rise of tourism in the coming Lunar New Year and the enterprise's efforts will help Khanh Hoa tourism overcome difficulties successfully in 2021.
Xuan Thanh
Translated by T.T
At the conference summarizing the Khanh Hoa tourism action program 2016 - 2020 held at the end of December 2020, Standing Vice Chairman of the Provincial People's Committee Le Huu Hoang requested that in 2021, Khanh Hoa tourism needs continue developing the program to stimulate domestic tourism and making preparations to welcome international visitors when it’s possible. The Department of Tourism and related localities, departments and branches need to strengthen the effectiveness of state management in tourism, improve the business environment, and enhance the competitiveness of Khanh Hoa tourism.
