Khanh Hoa tourism is gradually prospering again. In order to impulse the recovery, in the coming time, the provincial Department of Tourism will coordinate with relevant departments and agencies to promote communication, promotion and advertising for tourism.
Khanh Hoa tourism is gradually prospering again. In order to impulse the recovery, in the coming time, the provincial Department of Tourism will coordinate with relevant departments and agencies to promote communication, promotion and advertising for tourism.
The provincial Department of Tourism has just submitted to the Provincial People's Committee a plan to implement the program to restore activities to attract tourists in the safe, flexible, and effective adaption as the Covid-19 epidemic has been controlled in the province. According to Nguyen Thi Le Thanh - Director of the provincial Department of Tourism, the goal of the plan is to mobilize many resources to participate in the implementation of tasks and solutions to restore tourism; timely deploy policies and solutions on demand stimulation, communication activities and tourism promotion in Nha Trang - Khanh Hoa. In addition, the province’s tourism will strengthen the application of information technology to improve efficiency of the operation and ensure the safety of tourists and tourism workers to strive to achieve the tourism targets set out for year 2022.
According to the plan, the provincial Department of Tourism and Vietnam Airlines will coordinate with Cam Ranh International Airport to organize a ceremony to welcome the first tourists to Nha Trang - Khanh Hoa on the first day of the Lunar New Year (February 1). In the first days of the new year, the Department of Tourism will organize the launch of the Nha Trang - Khanh Hoa tourism stimulus program in 2022 and announce the identity of Nha Trang - Khanh Hoa tourism, release of Khanh Hoa tourism handbook about Khanh Hoa culture and tourism…
Along with that, Nha Trang - Khanh Hoa Tourism Association will preside over linking businesses in the province to build tour programs, quality stimulus packages, and preferential prices to attract tourists to Nha Trang - Khanh Hoa; cooperate with localities in the region to build tour programs and inter-regional tourism product packages to to attract tourists. Pham Minh Nhut - General Director of Hon Tam Nha Trang Sea Joint Stock Company, Vice Chairman of Nha Trang - Khanh Hoa Tourism Association said that one of the upcoming priorities of the association is to promote links and create attractiveness for the tourism triangle Khanh Hoa - Lam Dong - Ninh Thuan.
In 2022, Khanh Hoa tourism industry strives to welcome more than 1.2 million visitors (up 100% compared to 2021), including 1.16 million domestic tourists and 40,000 international ones. The whole industry strives for tourism revenue to reach VND 4,000 billion, an increase of 80% compared to 2021.
This year, Khanh Hoa tourism is expected to organize many other promotional activities such as participating in promotion and advertising at fairs, seminars, major domestic and international tourism events, organize a roadshow to promote, meet and cooperate with businesses in domestic tourist markets like Hanoi, Hai Phong, Ho Chi Minh City, Can Tho, etc. and international tourist markets like Russia, Korea, China, etc.; invite and welcome domestic and international Famtrip delegations to survey and cooperate in tourism development in Khanh Hoa. In particular, in the second or third quarter, the Department of Tourism will coordinate with Nha Trang - Khanh Hoa Tourism Association to organize the program Nha Trang Sea Tourism Festival 2022. This is considered a main event of the province in the tourist season of this year's summer.
Besides, Khanh Hoa will strengthen communication to introduce attractions of Khanh Hoa Province’s tourism on websites promoting tourism in the province such as nhatrang-travel.com, nhatrang-travel.com.vn, Facebook Fanpage of Nha Trang - Khanh Hoa tourism, officia Zalo of Nha Trang - Khanh Hoa tourism... The provincial Department of Tourism will also build Instagram, YouTube, TikTok... Khanh Hoa tourism to serve communication and promotion; coordinate with the provincial Department of Information and Communications to deploy communication and promote Nha Trang - Khanh Hoa tourism on the media.
Tourism is gradually recovering. Hopefully, with the implementation of the program to restore activities to attract tourists, Nha Trang - Khanh Hoa tourism will recover strongly in 2022.
Xuan Thanh
Translated by T.T