Creating new power for tourism

With the aim to the develop tourism sustainbly, Khanh Hoa Province’s tourism industry is looking for breakthrough solutions to create new vitality for the local.

In 2024, Khanh Hoa tourism has developed strongly with a series of events organized, international flights expanded, and the number of tourists to Khanh Hoa increased. Till October, the whole province welcomed 9.5 million overnight visitors, an increase of 55.3% over the same period in 2023, including 3.8 million international visitors, an increase of 2.3 times; tourism revenue reached more than 47,000 billion VND, an increase of 62.9%. It is expected that in 2024, the province will welcome more than 10 million tourists, with revenue of more than 50,000 billion VND.

Big events will contribute to enhancing Khanh Hoa tourism.

With the desire to develop tourism quickly and sustainably as well as to raise the level of Khanh Hoa tourism, the Department of Tourism has coordinated with Vingroup to invite Gratiya Company (from Dubai, UAE) to consult on the development of the strategic action plan for Khanh Hoa tourism development in the period of 2025 - 2030, with a vision to 2045. Nguyen Thi Le Thanh – Director of the provincial Department of Tourism said that Khanh Hoa tourism development strategy aims to welcome 13.8 million tourists by 2030, 50% of whom are international visitors. Gratiya will promote its existing experience, combined with the tourism development strategy, the general planning of the province and Nha Trang City, to propose breakthrough solutions to make Nha Trang - Khanh Hoa become the leading destination in Southeast Asia.

At the meeting with provincial leaders and agencies, Tarek Oliveira Shayya - CEO of Gratiya Company said that to improve tourism, Khanh Hoa needs to attract investment from foreign countries and domestic private economic groups. The province not only needs to build and upgrade products but also diversify the tourism market... Gratiya's team of experts will survey and research to propose breakthrough solutions, promote market expansion, flight routes, stimulate tourism; build high-end products based on the work of maximizing the advantages and potential of Khanh Hoa tourism. The company sets a goal by 2030 for Khanh Hoa is reaching 15.5 million guests, revenue to increase by 75%, and tourism's contribution to make up 55% of the province's GRDP (higher than the province's target set in the tourism development strategy to 2030).

Tourists board a boat to visit Nha Trang Bay.

According to Ms. Nguyen Thi Le Thanh, the consulting unit Gratiya will take about 6 months to research and develop the Khanh Hoa Tourism Development Strategy Action Plan for the period 2025 - 2030, with a vision to 2045. If approved, Gratiya will co-operate with Khanh Hoa province for 3 years to develop the plan.

Mr. NGHIEM XUAN THANH - Member of the Communist Party, Secretary of the Provincial Party Committee said that upgrading Khanh Hoa tourism must be associated with promoting the value of the province's natural landscape, culture, and history, aiming for green and sustainable tourism. 
 

Thanh Nguyen

Translated by T.T